#barbecue

We track 437 posts using #barbecue across 5 networks, carrying 23.8M engagement between them — an average of 54.5K per post.

It is used most on Douyin: 417 of the 437 posts we hold, 95% of the total.

Where it performs hardest per post, though, is TikTok, averaging 283.7K — so the tag is posted most in one place and lands best in another, which is exactly the difference worth knowing before choosing where to use it.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →