What BuzzSumo costs in 2026

Read off BuzzSumo's own pricing page on Sep 2, 2026, not from a third-party roundup. Prices change without announcement; the date is here so you know how fresh this is.

Starting price$199/moWhat that price covers: 1 user, 2 alerts
A team of five$299/mothe PR & Comms tier, the first that allows 5 users
Free trialYes, time-limited

The number the pricing page does not put in large type

$299/mo: the PR & Comms tier, the first that allows 5 users. The starting price ($199/mo) covers 1 user, 2 alerts.

What you buy with BuzzSumo

BuzzSumo is a content research and analysis platform. You search a database of billions of articles by topic to find the best-performing content and headlines, discover influencers, monitor competitors and set up alerts. Its Trending Feeds surface the most-shared posts of the last 24 hours. It is built for content marketers researching ideas, not for tracking native viral posts across social networks or running a content team.

Best for

marketers researching top articles and influencers by keyword.

Where it falls short
  • Article-centric, limited per-network viral tracking
  • No built-in content workflow or team board
  • The $199/mo plan covers ONE user, a team needs the $299 or $499 tier

The same job, with the team price in plain sight

ViralHunt charges per plan, not per seat. Creator is $29 a month for one person and one brand. Studio is $99 a month for up to 7 people and 5 brands, and that price does not move when you add people. The free plan never expires, so you can compare before you pay.

$99/moA team of five on ViralHunt: Studio, up to 7 users, no per-seat charge
$299/moBuzzSumo: the PR & Comms tier, the first that allows 5 users

How we checked this

Most comparison pages are written from marketing copy. This one is not.

What we did not check, and why

And one that cost us: for months this table said Ahrefs starts at $129/mo. It starts at $29, and they also run a free tier. We were overstating a competitor's price by 4.4x, in the direction that flattered us. We found it while verifying and corrected it. If you spot another one, it is a mistake rather than a tactic.

Frequently asked

Does BuzzSumo have a free plan?
BuzzSumo offers a time-limited free trial, not a permanent free plan. ViralHunt has a free plan that never expires.
How much does BuzzSumo cost for a team of five?
$299/mo: the PR & Comms tier, the first that allows 5 users. The starting price ($199/mo) covers 1 user, 2 alerts.
Is there a cheaper BuzzSumo alternative?
ViralHunt from $29 a month for one person, or $99 a month for a team of up to 7 with 5 brands, with a viral-content radar across 12 networks, an editorial board and scheduling. Compare them feature by feature on the comparison page.

Try the BuzzSumo alternative

Free plan, no card, no expiry date. Paid plans start at $29 a month.

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