#freshman

We track 196 posts using #freshman across 3 networks, carrying 20M engagement between them — an average of 101.9K per post.

It is used most on Douyin: 193 of the 196 posts we hold, 98% of the total.

And Douyin is not just where the volume is: it is also where the tag performs best per post, averaging 103K.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →