#adorable_overload

We track 473 posts using #adorable_overload across 1 network, carrying 32M engagement between them — an average of 67.7K per post.

It is used most on Douyin: 473 of the 473 posts we hold, 100% of the total.

And Douyin is not just where the volume is: it is also where the tag performs best per post, averaging 67.7K.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →