#instamood

We track 19 posts using #instamood across 2 networks, carrying 11.3M engagement between them — an average of 596.4K per post.

It is used most on Instagram: 18 of the 19 posts we hold, 95% of the total.

And Instagram is not just where the volume is: it is also where the tag performs best per post, averaging 629.5K.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →