#reels
The most viral posts using #reels across TikTok, Instagram, X, Facebook and Pinterest — ranked by real engagement tracked by ViralHunt.
We track 2558 posts using #reels across 6 networks, carrying 465M engagement between them — an average of 181.8K per post.
It is used most on Instagram: 1964 of the 2558 posts we hold, 77% of the total.
And Instagram is not just where the volume is: it is also where the tag performs best per post, averaging 230.8K.
Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →
Top #reels posts ALL NETWORKS
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Most viral #reels on Instagram
See all 2K Instagram posts and track new ones live.
Most viral #reels on Bluesky
See all 322 Bluesky posts and track new ones live.
Most viral #reels on Pinterest
See all 151 Pinterest posts and track new ones live.
Most viral #reels on TikTok
See all 100 TikTok posts and track new ones live.
Most viral #reels on Facebook
See all 20 Facebook posts and track new ones live.
Most viral #reels on X / Twitter
#reels in five questions
What is #reels and where is it used?
A hashtag with 2.6K posts tracked by ViralHunt across 6 networks, mostly on Instagram (2K posts). Those posts add up to 465M engagement, about 181.8K per post.
Where does #reels perform best?
On Instagram: 230.8K engagement per post on average, which is also where it is posted most.
When do people post with #reels?
Mostly on Tuesdays, around 12:00 UTC: 17% of the 2.5K dated posts fall in the three hours around that time. Posting when the tag is active is posting when someone is reading it.
Who uses #reels most?
neuropsychiatry_ (Instagram, 554 posts), general.knowledge.booster (Instagram, 306 posts), twitchdeshorts.bsky.social (Bluesky, 40 posts), jimmykim2026.bsky.social (Bluesky, 30 posts), sedjrowesker.bsky.social (Bluesky, 22 posts), svpgames.bsky.social (Bluesky, 22 posts).
Which hashtags go with #reels?
Other tags with volume on the same networks: #wildlife, #photography, #sketch, #travel, #indiegame, #anime.
When people post with #reels
Hour of day and day of the week of the 2.5K dated posts carrying this tag (times in UTC). The busiest hour and day are marked.
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