#reel
The most viral posts using #reel across TikTok, Instagram, X, Facebook and Pinterest — ranked by real engagement tracked by ViralHunt.
We track 647 posts using #reel across 5 networks, carrying 56.3M engagement between them — an average of 87.1K per post.
It is used most on Instagram: 521 of the 647 posts we hold, 81% of the total.
Where it performs hardest per post, though, is TikTok, averaging 419.7K — so the tag is posted most in one place and lands best in another, which is exactly the difference worth knowing before choosing where to use it.
Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →
Top #reel posts ALL NETWORKS
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Most viral #reel on Instagram
See all 521 Instagram posts and track new ones live.
Most viral #reel on Bluesky
See all 91 Bluesky posts and track new ones live.
Most viral #reel on Pinterest
See all 19 Pinterest posts and track new ones live.
Most viral #reel on TikTok
See all 15 TikTok posts and track new ones live.
Most viral #reel on Douyin
#reel in five questions
What is #reel and where is it used?
A hashtag with 647 posts tracked by ViralHunt across 5 networks, mostly on Instagram (521 posts). Those posts add up to 56.3M engagement, about 87.1K per post.
Where does #reel perform best?
On TikTok: 419.7K engagement per post on average, even though it is posted more on Instagram. It is used in one place and works better in another.
When do people post with #reel?
Mostly on Mondays, around 10:00 UTC: 24% of the 646 dated posts fall in the three hours around that time. Posting when the tag is active is posting when someone is reading it.
Who uses #reel most?
neuropsychiatry_ (Instagram, 388 posts), voidhumanoid.bsky.social (Bluesky, 10 posts), minimymo.bsky.social (Bluesky, 10 posts), kamballee.bsky.social (Bluesky, 9 posts), _alexcampa_ (Instagram, 8 posts), eltoci (Instagram, 8 posts).
Which hashtags go with #reel?
Other tags with volume on the same networks: #musicchallenge, #musicsky, #gaming, #indiemusic, #twitch, #furry.
When people post with #reel
Hour of day and day of the week of the 646 dated posts carrying this tag (times in UTC). The busiest hour and day are marked.
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