#pennstate

We track 38 posts using #pennstate across 4 networks, carrying 303K engagement between them — an average of 8K per post.

It is used most on Bluesky: 27 of the 38 posts we hold, 71% of the total.

Where it performs hardest per post, though, is TikTok, averaging 33.2K — so the tag is posted most in one place and lands best in another, which is exactly the difference worth knowing before choosing where to use it.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →