#pants

We track 25 posts using #pants across 5 networks, carrying 346.4K engagement between them — an average of 13.9K per post.

It is used most on Douyin: 17 of the 25 posts we hold, 68% of the total.

And Douyin is not just where the volume is: it is also where the tag performs best per post, averaging 5K.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →