#original_work

We track 300 posts using #original_work across 1 network, carrying 14.9M engagement between them — an average of 49.7K per post.

It is used most on Douyin: 300 of the 300 posts we hold, 100% of the total.

And Douyin is not just where the volume is: it is also where the tag performs best per post, averaging 49.7K.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →