#monsters

We track 30 posts using #monsters across 5 networks, carrying 1.3M engagement between them — an average of 42.8K per post.

It is used most on Douyin: 17 of the 30 posts we hold, 57% of the total.

And Douyin is not just where the volume is: it is also where the tag performs best per post, averaging 69.7K.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →