#mc

We track 137 posts using #mc across 3 networks, carrying 22.8M engagement between them — an average of 166.6K per post.

It is used most on Douyin: 133 of the 137 posts we hold, 97% of the total.

And Douyin is not just where the volume is: it is also where the tag performs best per post, averaging 169.4K.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →