#machinery

We track 197 posts using #machinery across 5 networks, carrying 13.4M engagement between them — an average of 68.2K per post.

It is used most on Douyin: 173 of the 197 posts we hold, 88% of the total.

Where it performs hardest per post, though, is Instagram, averaging 663.8K — so the tag is posted most in one place and lands best in another, which is exactly the difference worth knowing before choosing where to use it.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →