#lol

We track 1095 posts using #lol across 7 networks, carrying 112.2M engagement between them — an average of 102.4K per post.

It is used most on Bluesky: 641 of the 1095 posts we hold, 59% of the total.

Where it performs hardest per post, though, is TikTok, averaging 401.5K — so the tag is posted most in one place and lands best in another, which is exactly the difference worth knowing before choosing where to use it.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →