#horror_story

We track 109 posts using #horror_story across 1 network, carrying 8M engagement between them — an average of 73.4K per post.

It is used most on Douyin: 109 of the 109 posts we hold, 100% of the total.

And Douyin is not just where the volume is: it is also where the tag performs best per post, averaging 73.4K.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →