HASHTAGS/#gratitude

#gratitude

The most viral posts using #gratitude across TikTok, Instagram, X, Facebook and Pinterest — ranked by real engagement tracked by ViralHunt.

312posts tracked
2.6Mtotal engagement
7networks

We track 312 posts using #gratitude across 7 networks, carrying 2.6M engagement between them — an average of 8.4K per post.

It is used most on Bluesky: 233 of the 312 posts we hold, 75% of the total.

Where it performs hardest per post, though, is Instagram, averaging 74.4K — so the tag is posted most in one place and lands best in another, which is exactly the difference worth knowing before choosing where to use it.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →

Top #gratitude posts ALL NETWORKS

DOUY553.4K
DOUY212.1K
INST208.4K
INST202.4K
DOUY198.7K

Most viral #gratitude on Bluesky

BLUE732
BLUE491
BLUE478
BLUE435
BLUE353

Most viral #gratitude on Douyin

DOUY553.4K
DOUY212.1K
DOUY198.7K
DOUY87.4K
DOUY65.2K

Most viral #gratitude on Instagram

INST208.4K
INST202.4K
INST136.7K
INST107.5K
INST95.5K

Most viral #gratitude on Pinterest

PINT4.6K
PINT
Daily Planner - self care
@ahtasham04 · Pinterest
1.7K
PINT
Pinterest post by @irenerochel1
@irenerochel1 · Pinterest
1.5K
PINT816
PINT748
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Most viral #gratitude on X / Twitter

X / 2.2K
X /
#gratitude
@garyvee · X / Twitter
1.2K
X / 547
X / 401
X / 186

Most viral #gratitude on Mastodon

MAST112
MAST111
MAST111
MAST105
MAST76

Most viral #gratitude on TikTok

TIKT103.4K
TIKT26.8K
TIKT3K

#gratitude in five questions

What is #gratitude and where is it used?

A hashtag with 312 posts tracked by ViralHunt across 7 networks, mostly on Bluesky (233 posts). Those posts add up to 2.6M engagement, about 8.4K per post.

Where does #gratitude perform best?

On Instagram: 74.4K engagement per post on average, even though it is posted more on Bluesky. It is used in one place and works better in another.

When do people post with #gratitude?

Mostly on Fridays, around 13:00 UTC: 16% of the 299 dated posts fall in the three hours around that time. Posting when the tag is active is posting when someone is reading it.

Who uses #gratitude most?

gshcounseling.bsky.social (Bluesky, 11 posts), 4quazulu.bsky.social (Bluesky, 11 posts), tenoaks6.bsky.social (Bluesky, 8 posts), writerchickmarie.bsky.social (Bluesky, 7 posts), wealth (Instagram, 3 posts), Happy Aladdin (Douyin, 2 posts).

Which hashtags go with #gratitude?

Other tags with volume on the same networks: #mindfulness, #mentalhealth, #nature, #photography, #hope, #kindness.

When people post with #gratitude

Hour of day and day of the week of the 299 dated posts carrying this tag (times in UTC). The busiest hour and day are marked.

By hour (UTC)

00061218

By weekday

SunMonTueWedThuFriSat

Track #gratitude across every network

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