#data

We track 392 posts using #data across 7 networks, carrying 15.9M engagement between them — an average of 40.6K per post.

It is used most on TikTok: 181 of the 392 posts we hold, 46% of the total.

And TikTok is not just where the volume is: it is also where the tag performs best per post, averaging 70.3K.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →