#complaints

We track 50 posts using #complaints across 2 networks, carrying 6.6M engagement between them — an average of 131.7K per post.

It is used most on Douyin: 49 of the 50 posts we hold, 98% of the total.

And Douyin is not just where the volume is: it is also where the tag performs best per post, averaging 134.3K.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →