#christmas

We track 977 posts using #christmas across 8 networks, carrying 95.8M engagement between them — an average of 98K per post.

It is used most on Bluesky: 554 of the 977 posts we hold, 57% of the total.

Where it performs hardest per post, though, is TikTok, averaging 442.6K — so the tag is posted most in one place and lands best in another, which is exactly the difference worth knowing before choosing where to use it.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →