#chess
The most viral posts using #chess across TikTok, Instagram, X, Facebook and Pinterest — ranked by real engagement tracked by ViralHunt.
We track 580 posts using #chess across 6 networks, carrying 13.7M engagement between them — an average of 23.6K per post.
It is used most on Douyin: 385 of the 580 posts we hold, 66% of the total.
Where it performs hardest per post, though, is TikTok, averaging 147.7K — so the tag is posted most in one place and lands best in another, which is exactly the difference worth knowing before choosing where to use it.
Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →
Top #chess posts ALL NETWORKS
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Most viral #chess on Douyin
See all 385 Douyin posts and track new ones live.
Most viral #chess on Bluesky
See all 146 Bluesky posts and track new ones live.
Most viral #chess on Pinterest
See all 17 Pinterest posts and track new ones live.
Most viral #chess on Tumblr
See all 13 Tumblr posts and track new ones live.
Most viral #chess on Instagram
See all 10 Instagram posts and track new ones live.
Most viral #chess on TikTok
See all 9 TikTok posts and track new ones live.
#chess in five questions
What is #chess and where is it used?
A hashtag with 580 posts tracked by ViralHunt across 6 networks, mostly on Douyin (385 posts). Those posts add up to 13.7M engagement, about 23.6K per post.
Where does #chess perform best?
On TikTok: 147.7K engagement per post on average, even though it is posted more on Douyin. It is used in one place and works better in another.
When do people post with #chess?
Mostly on Thursdays, around 08:00 UTC: 26% of the 561 dated posts fall in the three hours around that time. Posting when the tag is active is posting when someone is reading it.
Who uses #chess most?
gamehandsdotnet.bsky.social (Bluesky, 37 posts), Ji Ge Chess (Douyin, 21 posts), bugfactory.bsky.social (Bluesky, 21 posts), Gong Jin Chess (Douyin, 14 posts), Aguai Talks Chess (Douyin, 10 posts), Awen Talks Chess (Douyin, 9 posts).
Which hashtags go with #chess?
Other tags with volume on the same networks: #musicchallenge, #birdoftheday, #indiedev, #viral, #nature, #oc.
When people post with #chess
Hour of day and day of the week of the 561 dated posts carrying this tag (times in UTC). The busiest hour and day are marked.
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