#brain

We track 1179 posts using #brain across 7 networks, carrying 19.3M engagement between them — an average of 16.4K per post.

It is used most on Instagram: 957 of the 1179 posts we hold, 81% of the total.

Where it performs hardest per post, though, is TikTok, averaging 172.4K — so the tag is posted most in one place and lands best in another, which is exactly the difference worth knowing before choosing where to use it.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →