HASHTAGS/#bgm

#bgm

The most viral posts using #bgm across TikTok, Instagram, X, Facebook and Pinterest — ranked by real engagement tracked by ViralHunt.

208posts tracked
4.4Mtotal engagement
2networks

We track 208 posts using #bgm across 2 networks, carrying 4.4M engagement between them — an average of 21.2K per post.

It is used most on Bluesky: 136 of the 208 posts we hold, 65% of the total.

Where it performs hardest per post, though, is Douyin, averaging 61.2K — so the tag is posted most in one place and lands best in another, which is exactly the difference worth knowing before choosing where to use it.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →

Top #bgm posts ALL NETWORKS

DOUY
What kind of person is Li Yue?
@Zhang Zhang Talks · Douyin
763K
DOUY
Recent Epic BGM Collection 3
@Character Bot · Douyin
321.6K
DOUY270.9K
DOUY256.9K
DOUY252.4K

Most viral #bgm on Bluesky

BLUE26
BLUE25
BLUE24
BLUE21
BLUE21

Most viral #bgm on Douyin

DOUY
What kind of person is Li Yue?
@Zhang Zhang Talks · Douyin
763K
DOUY
Recent Epic BGM Collection 3
@Character Bot · Douyin
321.6K
DOUY270.9K
DOUY256.9K
DOUY252.4K

#bgm in five questions

What is #bgm and where is it used?

A hashtag with 208 posts tracked by ViralHunt across 2 networks, mostly on Bluesky (136 posts). Those posts add up to 4.4M engagement, about 21.2K per post.

Where does #bgm perform best?

On Douyin: 61.2K engagement per post on average, even though it is posted more on Bluesky. It is used in one place and works better in another.

When do people post with #bgm?

Mostly on Tuesdays, around 09:00 UTC: 28% of the 208 dated posts fall in the three hours around that time. Posting when the tag is active is posting when someone is reading it.

Who uses #bgm most?

locrianvgm.bsky.social (Bluesky, 68 posts), nocturnemo.bsky.social (Bluesky, 26 posts), chunkblower.bsky.social (Bluesky, 10 posts), musicvsartstuff.bsky.social (Bluesky, 9 posts), Music Research Society (Douyin, 2 posts), LIVE Music (Douyin, 2 posts).

Which hashtags go with #bgm?

Other tags with volume on the same networks: #music, #vgm, #soundtrack, #ost, #gamemusic, #gaming.

When people post with #bgm

Hour of day and day of the week of the 208 dated posts carrying this tag (times in UTC). The busiest hour and day are marked.

By hour (UTC)

00061218

By weekday

SunMonTueWedThuFriSat

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