#ads

We track 53 posts using #ads across 5 networks, carrying 22.5M engagement between them — an average of 423.8K per post.

It is used most on TikTok: 37 of the 53 posts we hold, 70% of the total.

And TikTok is not just where the volume is: it is also where the tag performs best per post, averaging 606.7K.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →