Buffer vs Later (2026): Preise, Funktionen und welches Tool
Buffer from ~$5/mo per channel (free plan), Later from ~$25/mo (14-day trial), von Hand geprüft. Wo jedes gewinnt, was ein Team zahlt, und die günstigere Option: ViralHunt ab $29.
| Tool | Best for | Starting price | What that price covers | Free plan |
|---|---|---|---|---|
| Buffer | creators and small teams wanting simple, affordable multi-network scheduling | from ~$5/mo per channel (free plan) | not verified | Free trial |
| Later | Instagram-first creators, brands and agencies who want visual planning and link-in-bio | from ~$25/mo (14-day trial) | 1 user, 1 social set of 8 profiles, 30 posts per profile ($18.75 billed annually) | Free trial |
| ViralHunt | discovering viral content and turning it into posts, as a team | from $29/mo | 1 user (Creator). Studio: $99/mo for up to 4 users and 4 projects, no per-seat charge | Yes, and it never expires |
Every price was read off the vendor's own pricing page. We show no G2 or Capterra ratings because we are not listed there, and an invented rating would destroy the only thing these pages have, which is that all of it can be checked.
Sie schwanken zwischen Buffer und Later? Unten vergleichen wir sie Funktion für Funktion, beim Preis und im Anwendungsfall, und zeigen, wo ViralHunt als All-in-one-Alternative passt, die virale Inhalte 12 Netzwerke verfolgt.
| Funktion | Buffer | Later | ViralHunt |
|---|---|---|---|
| Abgedeckte soziale Netzwerke | 11, Facebook, Instagram, TikTok, LinkedIn, X, YouTube, Threads, Pinterest, Google Business, Bluesky, Mastodon | 8, Instagram, Facebook, TikTok, Threads, Pinterest, LinkedIn, YouTube, Snapchat | 12, TikTok, Instagram, Facebook, Pinterest, Reddit, X, Bluesky, Mastodon, Douyin, RSS, Quora, Tumblr |
| Echtzeit-Entdeckung viraler Inhalte | ✗ | ✗ | ✓ |
| Engagement-Tracking pro Beitrag | ✓ | Teilweise | ✓ |
| Plattformübergreifender Trend-Radar | ✗ | ✗ | ✓ |
| Redaktions-Board (Kanban-Workflow) | Teilweise | Teilweise | ✓ |
| KI-Content-Studio | ✓ | Teilweise | ✓ |
| Integrierter Team-Chat | ✗ | ✗ | ✓ |
| Browser-Erweiterungen (Scraper) | Teilweise | ✗ | ✓ |
| Nischen- / Keyword-Tracking | ✗ | ✗ | ✓ |
| Mentions- / Sentiment-Monitoring | ✗ | Teilweise | Teilweise |
| Beitragsplanung & Veröffentlichung | ✓ | ✓ | ✓ |
| Auto-DM (Kommentar → DM) | ✗ | ✗ | ✓ |
| Öffentliche API + KI-Agent-Zugang | ✓ | ✗ | ✓ |
| Kostenlose Testphase | ✓ | ✓ | Free plan, no expiry |
| Startpreis | from ~$5/mo per channel (free plan) | from ~$25/mo (14-day trial) | ab 29 $/Monat |
📡 12 Netzwerke, ein Bildschirm
TikTok, Instagram, Facebook, Pinterest, Reddit, X, RSS, Quora und Tumblr, virale Beiträge und Engagement in einem Radar.
🗂️ Integrierter Workflow
Weisen Sie jeden Beitrag einem Redaktions-Board zu, texten Sie mit dem KI-Studio und stimmen Sie sich im Team-Chat ab, ohne Zusatztools.
💸 Besseres Preis-Leistungs-Verhältnis
Ein bezahlbares Abo statt ein Entdeckungstool + ein Workflow-Tool + ein Monitoring-Tool zu stapeln.
Was ist Buffer?
Buffer is a simple, popular social media scheduler for planning and publishing posts across up to 11 networks including Facebook, Instagram, TikTok, LinkedIn, X, YouTube, Threads, Pinterest and Bluesky. It offers a clean queue and calendar, an AI Assistant for drafting, own-account analytics, a reply inbox, a link-in-bio page and team approvals. Its permanent free plan (3 channels, 10 posts each) makes it a favourite for solo creators. It is built to publish your content, not to discover viral posts across networks.
- Very affordable, with a genuinely usable permanent free plan
- Broad publishing coverage, 11 networks including Threads and Bluesky
- Clean, beginner-friendly scheduling with an AI Assistant
- Per-channel pricing adds up for many accounts
- No viral/trend discovery, you source content yourself
- No social listening; deeper features gated to the Team plan
Preise: from ~$5/mo per channel (free plan)
Was ist Later?
Later is a social media management platform built around visual planning: its Visual Planner lets you drag-and-drop and preview an Instagram grid before publishing, alongside a calendar, media library and auto-publishing for images, video, carousels, Stories and Reels across 8 networks (Instagram, Facebook, TikTok, Threads, Pinterest, LinkedIn, YouTube, Snapchat, it dropped X in 2025). Its well-known Link in Bio tool turns a bio into a clickable landing page, and it adds Best Time to Post, an AI caption writer (metered by credits) and analytics for your own accounts; higher tiers add approvals and a social inbox, and its Mavrck-based "Later Influence" arm handles influencer campaigns. It is built to plan and publish your content, not to discover what is going viral across networks.
- Best-in-class visual/grid planning and content calendar for Instagram
- Mature, popular Link in Bio monetization tool
- Broad publishing (8 networks) plus optional influencer marketing under one brand
- No cross-network viral discovery or trending radar, analytics cover your own accounts
- Tight plan limits (e.g. 30 posts/profile and 1 user on Starter); AI metered by credits
- Dropped X (2025); no permanent free plan and no built-in content workflow
Preise: from ~$25/mo (14-day trial)
Was ist ViralHunt?
ViralHunt ist eine Plattform zur Entdeckung viraler Inhalte, die die leistungsstärksten Beiträge 12 Netzwerke, TikTok, Instagram, Facebook, Pinterest, Reddit, X, RSS, Quora und Tumblr, in Echtzeit verfolgt. Über die Entdeckung hinaus verwandelt sie Trends in einen Team-Workflow mit Redaktions-Kanban-Board, KI-Content-Studio und integriertem Chat, damit ein ganzes Team Inhalte an einem Ort findet, zuweist und erstellt.
- Verfolgt virale Beiträge 12 Netzwerke in einem Dashboard
- Redaktions-Board, KI-Studio und Team-Chat integriert, ohne Zusatztools
- Plattformübergreifender Trend-Radar + Nischen-/Keyword-Filter
- Bezahlbar, mit kostenloser Testphase
- Keine Enterprise-Listening-/Analyse-Suite
- Jüngere Marke als die etablierten Anbieter
Preise: ab 29 $/Monat
When to buy one of these two
You came here comparing two tools, not looking for a third. So first, plainly, what each one is the better buy for:
- Buffer if your job is creators and small teams wanting simple, affordable multi-network scheduling. Very affordable, with a genuinely usable permanent free plan.
- Later if your job is instagram-first creators, brands and agencies who want visual planning and link-in-bio. Best-in-class visual/grid planning and content calendar for Instagram.
If either of those sentences describes your job, you have your answer and the rest of this page is not for you. What follows is for the case where neither one does.
Sie vergleichen Buffer und Later, weil keines davon wirklich das tut, was Sie brauchen? ViralHunt hat einen kostenlosen Plan ohne Ablaufdatum: Prüfen kostet nichts und es läuft kein Countdown.
Kostenlos testenWelches sollten Sie wählen?
- Buffer, ideal für creators and small teams wanting simple, affordable multi-network scheduling.
- Later, ideal für Instagram-first creators, brands and agencies who want visual planning and link-in-bio.
- ViralHunt, ideal, wenn Sie virale Inhalte 12 Netzwerke entdecken und im Team in Content verwandeln wollen.
Häufige Fragen
Was ist besser: Buffer oder Later?
Was ist die beste Alternative zu Buffer?
Was kosten Buffer und Later?
Sehen Sie, was gerade in Ihrer Nische viral geht
Testen Sie ViralHunt heute kostenlos.
Kostenlos testenIhr betreut Kundenmarken? Entdeckt ViralHunt für Agenturen →