Best Metricool alternative

Metricool is great for agencies and social media managers who want analytics, scheduling and ads reporting in one place. But if you want to discover viral content across 8+ networks and act on it as a team, ViralHunt is the more complete pick.

Weighing up Metricool, or thinking about leaving it? Here is an honest look at what Metricool does well, where it falls short, and why ViralHunt is the most complete alternative for viral content discovery.

Feature	ViralHunt	Metricool
Social platforms covered	8+ — TikTok, Instagram, Facebook, Pinterest, Reddit, X, RSS, Quora, Tumblr	11 — Instagram, TikTok, YouTube, Facebook, LinkedIn, X, Pinterest, Threads, Bluesky, Twitch, Google Business (+ ads)
Real-time viral content discovery	✓	✗
Per-post engagement tracking	✓	✓
Cross-platform trending radar	✓	✗
Editorial board (Kanban workflow)	✓	Partial
AI content studio	✓	Partial
Built-in team chat	✓	✗
Browser-extension scrapers	✓	✗
Niche / keyword tracking	✓	✗
Mention / sentiment listening	Partial	Partial
Post scheduling & publishing	✓	✓
Auto-DM (comment → DM)	✓	✗
Public API + AI-agent access	✓	✓
Free trial	✓	✓
Starting price	from $29/mo	Free plan; from ~$25/mo

What is Metricool?

Metricool is an all-in-one social media management and analytics platform: plan and publish content, measure performance, and manage paid campaigns across 11 networks (Instagram, TikTok, YouTube, Facebook, LinkedIn, X, Pinterest, Threads, Bluesky, Twitch, Google Business) from one workspace. Its standout strengths are unified analytics with automated PDF/Looker Studio reports, a drag-and-drop calendar with best-time scheduling, and integrated ads management for Meta, Google and TikTok — rare at its price. It also has competitor benchmarking (tracking the account metrics of rivals you specify), a social inbox, SmartLinks (link-in-bio) and an AI caption assistant; paid tiers add multi-brand, team roles and client approval. It measures and publishes your (and named competitors') output — it is not a cross-network viral-discovery engine.

Pros

Broad, well-regarded native analytics and automated reporting across 11 networks
Rare integrated ads management (Meta/Google/TikTok) alongside organic scheduling
Strong free tier and low entry price

Cons

No content discovery, trending radar or repurposing — it measures output, not the viral landscape
LinkedIn and X are paid per-connection add-ons, so real cost climbs
No content-production board, team chat or DM automation

Pricing: Free plan; from ~$25/mo

📡 Built for discovery

Real-time viral posts + engagement across TikTok, Instagram, Facebook, Pinterest, Reddit, X, RSS, Quora & Tumblr.

🗂️ Discovery → action

Assign posts to an editorial board, draft with the AI studio, and coordinate in team chat — in one tool.

💸 One affordable plan

Replace a stack of separate tools. Try it for free.

Frequently asked questions

Is there a free Metricool alternative?

ViralHunt has a free plan, so you can compare it against Metricool risk-free.

What is the best Metricool alternative?

ViralHunt — it bundles real-time viral discovery across 8+ networks with an editorial board, AI studio and team chat in one affordable plan.

Why switch from Metricool?

Metricool is great for agencies and social media managers who want analytics, scheduling and ads reporting in one place. But if you also need to discover what is going viral across networks and act on it as a team, ViralHunt does more in a single tool.

Try the all-in-one Metricool alternative

See what's viral in your niche in minutes.

Try for free Full ViralHunt vs Metricool