#tools

We track 275 posts using #tools across 6 networks, carrying 16M engagement between them — an average of 58.4K per post.

It is used most on TikTok: 146 of the 275 posts we hold, 53% of the total.

Where it performs hardest per post, though, is Instagram, averaging 288.3K — so the tag is posted most in one place and lands best in another, which is exactly the difference worth knowing before choosing where to use it.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →