#sheglam

We track 60 posts using #sheglam across 2 networks, carrying 17M engagement between them — an average of 283.4K per post.

It is used most on TikTok: 59 of the 60 posts we hold, 98% of the total.

And TikTok is not just where the volume is: it is also where the tag performs best per post, averaging 286.3K.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →