#reaction

We track 534 posts using #reaction across 5 networks, carrying 112.4M engagement between them — an average of 210.6K per post.

It is used most on Douyin: 313 of the 534 posts we hold, 59% of the total.

Where it performs hardest per post, though, is TikTok, averaging 587.7K — so the tag is posted most in one place and lands best in another, which is exactly the difference worth knowing before choosing where to use it.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →