#papa

We track 92 posts using #papa across 5 networks, carrying 32.1M engagement between them — an average of 348.6K per post.

It is used most on TikTok: 40 of the 92 posts we hold, 43% of the total.

And TikTok is not just where the volume is: it is also where the tag performs best per post, averaging 574.3K.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →