#horrorfans

We track 30 posts using #horrorfans across 2 networks, carrying 5M engagement between them — an average of 168K per post.

It is used most on Instagram: 25 of the 30 posts we hold, 83% of the total.

And Instagram is not just where the volume is: it is also where the tag performs best per post, averaging 201.6K.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →