#evil

We track 30 posts using #evil across 4 networks, carrying 311.1K engagement between them — an average of 10.4K per post.

It is used most on Bluesky: 16 of the 30 posts we hold, 53% of the total.

Where it performs hardest per post, though, is Instagram, averaging 35.1K — so the tag is posted most in one place and lands best in another, which is exactly the difference worth knowing before choosing where to use it.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →