#california

We track 683 posts using #california across 8 networks, carrying 25M engagement between them — an average of 36.6K per post.

It is used most on Bluesky: 487 of the 683 posts we hold, 71% of the total.

Where it performs hardest per post, though, is Instagram, averaging 186.1K — so the tag is posted most in one place and lands best in another, which is exactly the difference worth knowing before choosing where to use it.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →