#baby

We track 421 posts using #baby across 6 networks, carrying 187.5M engagement between them — an average of 445.3K per post.

It is used most on TikTok: 180 of the 421 posts we hold, 43% of the total.

And TikTok is not just where the volume is: it is also where the tag performs best per post, averaging 893.3K.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →