#aesthetic

We track 934 posts using #aesthetic across 6 networks, carrying 45.7M engagement between them — an average of 48.9K per post.

It is used most on Pinterest: 525 of the 934 posts we hold, 56% of the total.

Where it performs hardest per post, though, is TikTok, averaging 177.2K — so the tag is posted most in one place and lands best in another, which is exactly the difference worth knowing before choosing where to use it.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →